🤿 decisiveness

inside Perplexity's design culture

Someone asked me recently:

“if you had to join a design team, who would you want to work for?”

And my answer was easy... Perplexity

So today's episode with Henry Modisett (Perplexity's VP of Design) is a deep dive into what makes their design culture so special.

Some highlights:

  • How to create a culture of decisiveness

  • What signals Henry is looking for in designers

  • Factors that influence Henry’s leadership style

  • How to lay the right foundation for your design org

  • Why Henry is doing feedback differently at Perplexity

  • Henry’s strategies for building world class design teams

  • + a lot more

Watch on YouTube, Spotify, Apple, or wherever you get your podcasts 👇

🤝 WITH GRANOLA

Fun fact for you…

I'm right on the cusp of the top 1% of Granola users. So when I say I cannot get enough of this product, I mean it, it is that good.

But after seeing their end of year Crunched Report, I have even more respect for this product.

I never have a conversation about design without running Granola, and  somehow it perfectly organizes all of it for me.

Granola gave me this beautiful synopsis of all of the key themes and even some funny moments from the past year.

It's just a good product, so if somehow you're not already using Granola, click the link to try it today 👇

🔑 BEHIND-THE-SCENES

Why this episode changed how I think about Inflight

I can’t stop thinking about Henry’s emphasis on decisiveness and the importance of “never getting stuck” as a designer.

“I think what makes a good designer is someone who is able to like, you know, survey the possibility space quickly and just make a decision that balances like the trade-offs and keep going.”

Henry Modisett

It’s actually influencing how I think about building Inflight… how can we build tools that help designers move forward with confidence and clarity?

So I want to share a little behind-the-scenes of my thought process and how it’s shaping the way we think about product strategy.

There’s a bit of inception but I think you’ll find it pretty interesting. And if you’re down to share your thoughts I’d love to hear what ideas this sparks 👇

👥 FEATURED RESOURCE

How to get hired at Raycast, Lovable, ElevenLabs…

Whenever companies I like start hiring, they usually ping me to see if I know anyone great…

So I put together a list of the most talented designers and builders to recommend to companies like Raycast, Lovable, ElevenLabs, and some of my favorite early stage startups.

You only talk with companies you want to meet and the whole thing is designed to be an easy way for talented designers to see what’s out there without having to make a bunch of noise on Linkedin :)

So if you’re open to new opportunities, take a second to claim a spot in the new talent network 💪

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Meet the Dive partners 

I made a list of my favorite products and asked them to come on as sponsors of the newsletter/podcast. They said yes 🥹

The #1 way to support Dive Club is to check them out👇

Framer​ → How I build my websites

Genway → How I do research

Granola → How I take notes during CRIT

Jitter​ → How I animate my designs

Lovable → How I build my ideas in code

Mobbin → How I find design inspiration

Paper → How I design like a creative

Raycast ​ → How I stay in flow while I work

Thanks for reading! I'm working hard to bring you the best design resources on the planet 🫶

If you want to go even deeper you can always:


See you next week ✌️ 
- Ridd

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